OEM and private label acupressure plates
Alongside the SoleWell-branded collection, OEM and private label projects are available subject to agreed specifications. The SoleWell UK office coordinates each project with Parsana, the manufacturer.
OEM projects
Some partners want to sell under their own brand, or to add acupressure plates to an existing wellness, home or lifestyle range. OEM and private label projects are offered for these partners, alongside the SoleWell-branded collection.
Every project starts from the three existing plates: AirSeat, Acu Flex and Pebble Path. Each one already has a defined surface, feel and footprint, so you are building on an established range rather than starting from a blank page.
Barcodes and labelling by country
Barcodes and stickers can be adjusted to meet each country’s requirements. The details are agreed during onboarding, alongside the product wording you intend to use.
Partners use SoleWell’s approved product wording. The plates are wellness products and are not medical devices, so on-pack and listing copy should describe the product without health or treatment claims.
Designed in the UK, made in India
The SoleWell collection is designed in the UK and made in India by Parsana. The plates are made from 100% virgin export-grade polymer, free from BPA, phthalates and heavy metals, and formulated in line with REACH and RoHS.
The SoleWell UK office is Parsana’s exclusive international representative for all territories outside India, so OEM enquiries outside India come through one point of contact.
The same export terms
OEM and private label orders follow the same manufacturer-stated export terms as the branded range unless agreed otherwise in writing:
- Minimum of 15,000 units per export order, with plate models mixable to reach it
- Approximately 20–25 days of manufacturing for a standard order, plus sea transit (indicative)
- FOB India by default; CIF or EXW on request
- 30% advance deposit by T/T; 70% against a copy of the Bill of Lading and shipping documents
- 5-year warranty, with claims handled by the partner and accepted products replaced by Parsana
What is agreed in writing
We do not publish standard options for moulds, colours, packaging formats or project quantities, because these depend on the specification. Any change to the product, its packaging or its order quantity is discussed with the manufacturer and confirmed in a written quotation before production.
This keeps expectations clear on both sides. You get a firm answer for your project rather than a general promise.
How an OEM enquiry proceeds
Start by telling us about your brand, your customers and the markets you sell into. The conversation then covers which plates suit your range, what you would like to adapt and how you plan to launch. Samples are available on a collect basis using your own FedEx or DHL account once your application has been reviewed.
From first enquiry to launch
- 01
Apply
Introduce your business, market and sales channels.
- 02
Conversation
Discuss your channels, import experience and territory availability.
- 03
Samples & terms
Review the range and discuss commercial details.
- 04
Agreement
Confirm responsibilities and terms in writing.
- 05
Launch
Prepare your listings, team and local launch.
Prefer to talk first?
Email or WhatsApp the UK office, or send a quick introduction from the application page.
Discuss an OEM or private label project.
Share your brand, markets and the specification you have in mind, and the UK office will set out the next steps.